Cookie Policy

What cookies are

Cookies are small text files stored on your device when you visit a website. Similar technologies include browser local storage, pixels, and tags. They can be necessary to operate the site, or used — with your consent — for analytics and advertising.

How we obtain and store your consent

When you first visit this site, a consent banner lets you accept, reject, or customize non-essential cookies. Your choice is stored in your browser’s local storage under the key “hl-consent” together with a timestamp, so the banner does not reappear on every visit. You can change or withdraw your choice at any time via the “Cookie settings” link in the footer of every page.

We implement Google Consent Mode v2: your consent state is transmitted to Google as signals (ad_storage, ad_user_data, ad_personalization, analytics_storage). Until you consent, all of these signals are set to “denied”, which means no advertising or analytics cookies are set and only cookieless, aggregated pings may be sent for measurement.

Strictly necessary (always on)

hl-consent (local storage): stores your cookie consent choice and its timestamp. Retention: until you change or clear it. This entry is strictly necessary to honor your privacy choice and does not require consent.

Analytics (only with consent)

If analytics cookies are enabled and you consent, they are used to understand how visitors interact with the site (pages visited, session duration, approximate region) so we can improve content and usability. Analytics storage remains disabled until you opt in.

Advertising — Google Ads (only with consent)

With your consent, Google Ads sets cookies to measure conversions and to enable remarketing. Typical cookies include _gcl_au (conversion measurement, approx. 90 days), _gcl_aw and _gcl_dc (conversion linker, approx. 90 days), and Google cookies such as IDE, DSID, and test_cookie set on Google domains. These cookies are set only after you have consented to advertising cookies.

Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Data may be transferred to Google LLC in the United States under the EU–US Data Privacy Framework or Standard Contractual Clauses. See our Privacy Policy for details and opt-out options.

Managing cookies in your browser

You can also delete or block cookies through your browser settings at any time. Blocking strictly necessary technologies may affect how the site functions. Withdrawing consent via “Cookie settings” stops future data collection; cookies already set can be removed through your browser.

Changes to this policy

We may update this policy from time to time, for example when we add or remove cookies or tools. The “last updated” date above reflects the most recent revision.